Toni-Matti Karjalainen
Academic Research Fellow
Helsinki
“I see Universities as great contact networks and impartial embassies between different countries”
Pirjetta Mulari
International Affairs’ Manager
Helsinki
“South Korea has around 55 universities where one can study a masters degree in dance, that tells a lot about the country.”
“Roundtables bring different people from different countries and industries together to talk, that is the beginning of every possibility.”
Cheung Fai
Founder/Chairman, Fever Cultural Group
Beijing
Taru Salminen
Media persona/entrepreneur
Seoul
“In Korea, working in media there are some topics that are absolute tabus.”
“I’d like to see Europeans taking the first step towards Asia for a change: showing general interest and proposing collaboration.”
Kyung-sook Shin & Taru Salminen
Seoul, South Korea
Meng Jinhui
Head of VICE China
Beijing
“To tell a story about Chinese youth, you really have to go different places to meet and talk with the local people.”
Esther Muñoz Grootveld
Design & Fashion Consultant
Shanghai
“Chinese consumers understand that you can use fashion to express unique identity, not just to label yourself as well-off. ”
“The Chinese market is not just about mass. There are individuals in a search for something different.”